Juan Andrade's New Era — Restructuring, Member Value, and What the 2025 CEO Change Means for Candidates

On April 2, 2025, Juan C. Andrade became USAA's first-ever externally hired CEO, replacing the retiring Wayne Peacock. Within months, he restructured the executive team, replaced the executive council, four senior leaders departed, and a brand-new "Member Value Organization" led by veterans was stood up. This module explains what changed, what it signals about USAA's strategic direction, and how to weave it into interview answers without sounding like you're reading a press release.