Kind, Smart, and Creative -- How Snap's Core Values Shape Everything

Evan Spiegel identifies three traits that define Snap's culture: kindness, intelligence, and creativity. But "kind" at Snap does not mean "nice" -- it means telling hard truths for someone's benefit. This module explores Spiegel's leadership philosophy, the "Council" empathy practice, the first-day failure test for designers, weekly design critiques, and the squad-based organizational model -- all the cultural signals that help candidates demonstrate genuine alignment.