The Pro Customer Strategy — SRS, GMS, and the Race for the Trade Pro

Home Depot is in the middle of one of the largest strategic pivots in retail: from a DIY-first big-box retailer to a hybrid retail-distribution company that serves the professional contractor as its primary customer. This module unpacks the SRS Distribution acquisition ($18.3B, 2024) and the GMS deal ($5.5B, 2025), what "Pro" really means at Home Depot, and why every candidate — even non-business roles — needs to understand this shift.