Design Obsession and the Culture of Craft at Apple

Apple is legendary for its obsession with design details -- from Jonathan Ive visiting a samurai sword craftsman to understand metalworking principles, to the Liquid Glass design language unveiled at WWDC 2025. This module explores how Apple's "details matter" philosophy permeates every role, not just design, and how candidates should demonstrate this mindset in interviews where interviewers assess attention to craft at every stage.